About us

We exist to ensure client’s progress through life thriving, not just surviving. Our positive spirit is contagious and we believe that working towards your goals should always be fun, without exception. We believe that anyone can live a full, spirited life through the power of sport, health and fitness.

  • Hi, I'm George

    Being primarily a runner and obstacle course racer I have a strong appetite for movement and believe that it should always be fun.

    Spirit Level was founded in 2021 but was dreamt about for many years before that. The companies’ three pillars are: Fun, Challenge & Performance. I believe that we have a place that is full of positive, contagious energy and that is the key to our success. Our athletes come together in great spirit to train and level up their lives through sport.

    George Crewe - Co-founder

  • Hi, I'm Dannie

    I’m originally from the UK and have 7 years' personal training experience. My passion for coaching fitness and nutrition started when a friend needed help to dramatically transform his body or risk losing his life. That’s how I found my why.

    A healthy body truly means a healthy mind and a more contented spirit. If you start with building a foundation of good health and fitness, absolutely anyone can progress, break away from their perceived limits and feel proud to always be growing. It's a wonderful thing to see.

    Dannie Murphy - Co-founder

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“I feel like i’m going to see my friends and I get a workout in at the same time.”

— Michael Richardson